Georgstraße, the Ernst-August-Galerie and Hannover Messe weeks: 2,100+ registered students are on call.

“ucm has fundamentally changed our staffing at the airport. 98% staffing rate, even for last-minute requests. The backup system kicks in immediately.”
Head of Operations
Fraport AG
“ZÜP-certified personnel within a few days. That was unthinkable before. ucm handles all coordination, allowing us to focus on operations.”
Head of HR
Munich Airport
“Every detail counts at our brand events. ucm's students are professional, well-groomed, and understand what premium brands expect.”
Event Manager
Estée Lauder
“Whether it's 10 promoters for a weekend or 50 for the Christmas season, ucm scales with us without compromising quality.”
Retail Sales Manager
Ritter Sport
“For our conferences, we need reliable service staff who perform well even under pressure. ucm delivers, every time.”
Event Project Manager
ESMO
Hanover is a trade fair city before it is a retail city. Hannover Messe in April and IAA Transportation in September fill the world's largest exhibition grounds with international industrial buyers, and stand staff there spend the day qualifying leads rather than handing out samples. Consumer promotion concentrates on Georgstraße and the Ernst-August-Galerie.
We list more than 2,100 registered students in Hanover. During fair weeks accommodation in the city is expensive and scarce, so a local pool keeps costs predictable. Every promoter is briefed on your product and on what may be claimed at the stand.
Where our promoters work in Hanover: lead generation and stand support on the exhibition grounds and at the Hannover Congress Centrum, sampling and leaflet distribution on Georgstraße, in-store promotion in the Ernst-August-Galerie, and roadshow crews at the Maschsee and around the Heinz von Heiden Arena.
Why fair weeks decide the plan: Hannover Messe and IAA Transportation run from Monday to Friday with long hall hours, so we build rosters with breaks and replacement cover rather than one fixed team. Multilingual staff cover the international buyer mix these fairs bring to the city.
TUI Group, Continental AG
April with Hannover Messe and September with IAA Transportation dominate, while consumer promotion peaks during the Schützenfest in July and in December.
Across all industries - from trade fairs to logistics, from airports to hospitality. One partner, nationwide availability.
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