Karolinenstraße, the Franken-Center and two specialist fairs: 1,800+ registered students work Nuremberg.

“ucm has fundamentally changed our staffing at the airport. 98% staffing rate, even for last-minute requests. The backup system kicks in immediately.”
Head of Operations
Fraport AG
“ZÜP-certified personnel within a few days. That was unthinkable before. ucm handles all coordination, allowing us to focus on operations.”
Head of HR
Munich Airport
“Every detail counts at our brand events. ucm's students are professional, well-groomed, and understand what premium brands expect.”
Event Manager
Estée Lauder
“Whether it's 10 promoters for a weekend or 50 for the Christmas season, ucm scales with us without compromising quality.”
Retail Sales Manager
Ritter Sport
“For our conferences, we need reliable service staff who perform well even under pressure. ucm delivers, every time.”
Event Project Manager
ESMO
Two fairs give Nuremberg a promotion profile that few cities of its size can match. The Spielwarenmesse in January and February is the reference event for the toy trade, and embedded world in March gathers a technical engineering audience. Both need stand staff who can hold a conversation with specialists rather than read from a card.
Our Nuremberg pool holds more than 1,800 registered students. For consumer campaigns the Karolinenstraße and the Franken-Center carry the footfall. Staff are briefed before the shift, live in the region, and are paid at or above the 2026 statutory minimum wage of 13.90 euros per hour.
Where our promoters work in Nuremberg: lead generation and stand support at NürnbergMesse and the NCC during the Spielwarenmesse and embedded world, sampling and leaflet distribution on Karolinenstraße, in-store promotion at the Franken-Center, and roadshow crews on the Volksfestplatz and in the old town.
What we prepare for here: a toy fair stand and an embedded systems stand call for different briefings, so we match staff to the audience and rehearse the product story in advance. In December the Christkindlesmarkt shifts footfall into the old town, which suits sampling more than the shopping streets do.
GfK SE
January and February around the Spielwarenmesse and March with embedded world are the peaks, with consumer promotion strongest at the Christkindlesmarkt.
Across all industries - from trade fairs to logistics, from airports to hospitality. One partner, nationwide availability.
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